Celebrating 30 Years Of Essence Fest: How New Orleans & Multi-Generational, Diasporic Talent Create The "Super Bowl Of Culture" | GRAMMY.com (2024)

Celebrating 30 Years Of Essence Fest: How New Orleans & Multi-Generational, Diasporic Talent Create The "Super Bowl Of Culture" | GRAMMY.com (1)

Janet Jackson performs at the 2022 Essence Festival of Culture

Photo Credit: Bennett Raglin/Getty Images for Essence

interview

Ahead of the 30th Essence Festival Of Culture, held July 4-7 in New Orleans, GRAMMY.com spoke with executives and curators of the legendary celebration of Black excellence.

Taylor Crumpton

|GRAMMYs/Jul 2, 2024 - 03:02 pm

Every July, millions of Black people, specifically Black women, descend upon New Orleans for the Essence Festival of Culture (EFOC). Known for many years as the Essence Festival, the festival is a celebration of Black culture, community, and heritage. Since its inception in 1995 as a one-off event to commemorate the publication’s 25th anniversary, the festival has evolved into a diasporic jubilee, drawing in people of African descent from across the diaspora.

In addition to its global presence, the festival pours millions of dollars into the local New Orleans community, which has served as the festival's home for 30 years (with the exception of 2006, when the festival was held in Houston, because of Hurricane Katrina). In 2020, the festival was canceled because of the COVID-19 pandemic. Despite this, the annual festival continues to be one of the most sought-after and attended festivals in the United States.

This year’s Essence Festival of Culture will be held at the Superdome from July 4-7, replete with legendary and fast-rising talents. On July 5, Birdman & Friends will celebrate the 30th anniversary of Cash Money Records. The following day will feature a special performance by Charlie Wilson, while Usher will commemorate the 20th anniversary of Confessions.

Janet Jackson and Victoria Monét will headline the festival's final night, while Frankie Beverly and Maze close out the festival with the return of All-White Night. Other performers include The Roots featuring Mickey Guyton, Ari Lennox and T-Pain, Busta Rhymes, Raphael Saadiq, D-Nice featuring Shelia E, Big Boi, and many more.

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EFOC has been compared to SXSW, Coachella, Austin City Limits, and other notable festivals, yet it stands out for its empowerment-centered approach. It is not simply a festival, it is a family reunion. The one festival in the United States that does not pander to or take advantage of Black audiences, but truly celebrates them and their achievements. Although music has always been an integral part of the festival’s ethos — Aretha Franklin and B.B. King performed at the first iteration — the festival excels in its multi-generational and interdisciplinary programming. On any given day, attendees can attend sessions on Black entrepreneurship, politics, mental health, and literature, as well as seminars focused on issues impacting the Black community.

There’s a reason why the festival is referred to as the party with a purpose. For decades, it has operated as a celebratory convening place for Black people, Black families, and Black communities. Now, more than ever, spaces like EFOC are needed, as the Black community experiences an onslaught of changes — from Historically Black Colleges and Universities in North Carolina and Tennessee being subject to intense government oversight, to Black women-owned venture capital firms being targeted by conservatives, and Black voting rights becoming at risk during an election year.

Ahead of the festival’s 30th celebration, Michael Barclay, Executive Vice President of Experiential for ESSENCE Ventures and Barkue Tubman Zawolo, Chief of Staff, Talent and Diasporic Engagement for Essence Ventures, spoke to the Recording Academy about the history, legacy, and future of the Essence Festival of Culture.

This interview has been edited for clarity.

Are you part of the generation that grew up with the Essence Festival of Culture? If so, how does it feel to be a part of it?

Barkue Tubman Zawolo: I'm originally from Liberia. And even being in Liberia, prior to my family moving to the U.S. in 1980, Essence was always a thing for my mom and my aunts. When we came here, fast forward to me, as an adult, [after] graduating college, I got into the music industry. I've managed artists that have gone through the Essence stages and pages in different ways.

Essence Fest has always been something that we were familiar with. I have to say, I had not really experienced Essence Fest until 2019 when Essence was actually a client. One of the things that I was doing [at that point] was integrating the Diaspora and African creatives within the festival in fashion and music.

To be in the role that I'm in right now and to be on a team with people who have been a part of Essence for a long time…. Essence seems to be ingrained in all of our fabric. [What] started as a music festival now is the Super Bowl of Culture that is the Essence Festival of Culture. To be on the team that helps bring this to life for our community is a daunting but rewarding task all in the same.

Essence is something that I don't think anybody in our community takes lightly. Even our partners understand the value of it. We certainly understand that we serve the Essence-inverse and, and we are in service to this community. It is a huge honor to be able to be a part of the team that brings this to life and, and, and constantly hear what it means to the community globally too.

One thing that I admired, especially about last year's festival, was GU Kickback — a music event hosted by Girls United, the publication’s Gen Z vertical. I saw a number of local artists from New Orleans, such as 504ICYGRL. ESSENCE just released a series of cover stories celebrating the 30 year relationship between the publication and New Orleans; how do you highlight the city and their history?

Michael Barclay: As somebody who's worked in experiential, creating gatherings and experiences for almost 25 years now, the venue is always important when you're trying to set the box where you are creating for your community, for your audience. New Orleans has been that backdrop for us for almost 30 years now.

New Orleans is the convergence of our mission, our brand, in a city that is perfectly matched for that energy. New Orleans is as much a part of Essence Festival of Culture as Essence Magazine is to Essence Festival.

It is very much a partnership that has created this cultural movement. To be more inclusive, and highlight more of those local relationships and talent is very intentional. It has been something that we have put a lot of energy and effort into over the last couple of years.

This will be my third festival this year. I think Barkue, you started maybe a year or two before me. We're a fairly new crew that is working to help grow and reshape and solidify those relationships. Even with how we handle the management of the festival.

Our VP of Essence Festival, Hakeem Holmes is a hometown boy from New Orleans. He's the pride and joy. They love to see him coming. He's always enlightening us on the things that we need to be focused on for the city and how we make the best partnership and make the best impact on the area.

It was intentional what you saw last year. It's intentional this year. We dedicated our entire festival edition of the magazine as a love letter to New Orleans. It's a symbiotic relationship that is one of the key reasons why this festival is the Super Bowl of Culture.

I would love to hear about the talent aspect of the festival. Last year, Megan Thee Stallion headlined. In previous years, Beyoncé and Prince have served as headliners. What is the formula between balancing local talent, national talent and diasporic talent at the festival?

Zawolo: As we grow the festival, the intentionality becomes even more and more important. And, what we do in understanding where we are as a brand.

We're 30 years into the festival, the brand is 55 years. What's traditionally known as the Essence Woman is now bringing her daughter. It's multi-generational. We also know that the world is as big as your cell phone, so people are now exposed to different types of content and music.

We see the influence of Afrobeats and Caribbean music. We are intentional about making sure that every night really speaks to multiple generations, but it's anchored in a generation. It's like, who's bringing, who to the concert on Friday? Is it the daughter bringing her mama?

It's anchored in that younger demo, but we're going to make sure that they're going to have a collective good time there. Saturday is usually our heaviest night. We have our living legends that show up there; that really cuts across generations. This is anybody can bring anybody, but let me tell you, you're going to be able to teach each other, connect with each other with the different groupings of talent that we have.

We try to make sure that there is something that speaks to us, but that that connects with the diaspora on as many nights as possible. Sometimes it's not because they're from a different country, but because we know the music also resonates.

If you think of Janet Jackson, you can go anywhere in the world. She can check off that box, although she's not from there. You can create those ties, but we also are intentional about having Ayra Starr and Machel Montano. Last year we had Tems and Wizkid. The goal is to continue to grow what that looks like, because we are a global brand and that is our diasporic and global intent in connecting the global Black community is really important.

We are intentionally multi-generational. We intentionally lead into where a multitude of generational communities can come together and have fun together. There is something for everybody. We have a unique opportunity with Essence as the brand grows to be able to not only speak to what they want to call the aunties, I call the punties. I also think that this is where we get to educate the next generation on where we're coming from. We also get to learn from them on where they are and where they want to go.

What a beautiful way to kind of tie all of these connections. Last year, the festival celebrated 50 years of hip-hop; this year you're celebrating the 30th anniversary of the festival. What is the intention behind this year’s music programming?

Zawolo: Paying homage to people who had done some historical things on our stages. We have Janet [Jackson] back. People are like, “Oh, we saw Janet two years ago,” but Janet is also one of the highest sellers in the festival's history.

If we're going to celebrate, let's celebrate, because we know Janet never disappoints. We also want to lean into some of the [older] talent, like Charlie Wilson, Uncle Charlie. He's graced that stage so many times, but yet it's still very relevant. Using this moment to reignite things that we've done in the past and bring them back to life that we know the audience missed.

Frankie Beverly, who is going to come, this is probably going to really be his last performance. The passing of the torch. This year was about having to be intentional about what other milestones are happening that are important to this culture. Cash Money is also celebrating 30 years. Who better, right?

Essence has been in New Orleans for 30 years. Cash Money and crew are from New Orleans. Juvenile just got the key to the city from the mayor. We want to honor and celebrate him, but we also want to recognize the influence that this group of very creative, entrepreneurial, rappers and artists have had on culture, because there was a time where we all were backing that ass up.

Making sure we highlighted milestones, connecting with people who have historically been a part of making history with us, introducing some new ones — that's what we have to do. We have to set up now for the next 30 years. We want to go to the soul of what appeals to our audience, and we're really all about good music.

I think the 30th year just continues to do what we do. As we look to grow and connect demos, Megan Thee Stallion is a very viable option because again, the daughter now is going to bring the mama. Intergenerational diasporic and connecting demos, I think that only happens at the Superdome. That's also happening in the convention center, which I believe is honestly the soul of the festival.

What are your hopes and aspirations for the next 30 years of the Essence Festival of Culture? Will Essence Fest always be in New Orleans? Are we going to have an Essence Fest in Lagos, Nigeria?

Barclay: Being on this side of [EFOC], seeing the true impact of the festival and how it impacts the communities, how it impacts the folks that come to New Orleans, and now, because we've expanded to our virtual audience, the 1.7 million that are viewing around the world, my hope for the festival is that we continue to show up where our community needs us.

We're going to be in New Orleans. We're going to be in our official world as we call it. If you can't make it to New Orleans, you can tune into Essence.com and you can see what's going on there. We are creating virtual experiences, AR experiences, VR experiences, all those things, so really keeping up with the way that people continue to connect with each other, whether they're physically in the same place or halfway across the world.

I think that type of innovation is what I want to continue to see us do and allow us to create that joy that we generate in New Orleans and wherever it's needed for our community.

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Celebrating 30 Years Of Essence Fest: How New Orleans & Multi-Generational, Diasporic Talent Create The "Super Bowl Of Culture" | GRAMMY.com (7)

Tink

Photo: Alex Harper

feature

On her latest album, 'Winter's Diary 5,' R&B songstress Tink perfects the soul-baring storytelling that put her on the map — and further leans into her purpose.

Princess Gabbara

|GRAMMYs/Aug 9, 2024 - 05:08 pm

The first time Tink's name was on a lineup with Jhené Aiko, they were at Sacramento's R&B festival Sol Blume in 2022. Two years later, they're billed together again — this time, as tourmates.

Tink is one of four opening acts for Aiko's Magic Hour Tour, which also features Coi Leray, UMI and Kiana Ledé. As the 27-date trek begins winding down with its final stretch of shows (wrapping in Columbus, Ohio, on Aug. 22), Tink can't help but think about how "full-circle" the tour has felt.

"That was just a real manifestation," Tink tells GRAMMY.com, explaining that she's been "praying" for the opportunity since meeting Aiko at Sol Blume. "There's so many R&B girls that could have been in this position. The fact that she brought me on this tour speaks volumes."

Her slot on the sold-out tour signals Tink's growing appeal, and the all-female lineup is no coincidence for the singer. Tink's matter-of-fact storytelling and no-holds-barred approach is what made listeners gravitate toward her, especially women. Fans and critics alike praise Tink for her unwillingness to sugarcoat her emotions, particularly on her Thanks 4 Nothing album, and she continued it with her latest release, Winter's Diary 5, out now.

A long-awaited new installment of her Winter's Diary mixtape series, the project (which, this time, is a studio album) digs deep into her ongoing journey toward self-acceptance in the face of heartbreak and betrayal. From the fed-up lyrics of "Huh," to the sexually charged "Bless Me Don't Stress Me," to the deeply personal "Lows & Highs," Winter's Diary 5 sees Tink holding herself accountable for the failed relationships she sings so honestly about.

"The past few years have been a lot of isolation, and I've had days where I had to lock myself in my room and kind of recoup and get myself right," Tink says. "This album is definitely for those moments when you have nothing to do but face your own thoughts and your reality."

Tink's music has always mirrored her own life, but the Winter's Diary narratives involve more introspection, bringing another level of rawness and vulnerability — as she said in a teaser for WD5, "things only a diary knows." As a result, the Winter's Diary series has largely been the reason for Tink's cult following.

Tink was just 16 when she made her debut with 2012's Winter's Diary, releasing iterations 2, 3 and 4 in 2014, 2015 and 2016, respectively. In between, the Chicago native made a name for herself as a rapper in the drill scene with mixtapes Alter Ego, Blunts & Ballads and Boss Up in 2012 and 2013. Early singles like "Finger's Up" and "Bad Girl" showcased her grit, while her viral hit "Treat Me Like Somebody" revealed her angelic singing voice and vulnerability.

The string of acclaimed mixtapes earned a then 19-year-old Tink a deal with Timbaland's Mosley Music Group/Epic Records as well as a coveted spot in XXL's 2015 Freshman Class. That same year, her song "Million" (which samples Aaliyah's "One in a Million") whet fans' appetite for her debut album, Think Tink. The much-awaited project was slated for a July 2015 release before ultimately being shelved due to label issues.

By the end of 2017, Tink took matters into her own hands and reclaimed her narrative. She launched her own label — appropriately called Winter's Diary — in 2019 and hasn't looked back.

Working independently has brought her greater success, pointing to her resilience, work ethic and prowess as an artist who stops at nothing to get what she wants. It has also sparked quite the creative streak: in those five years, Tink has released five studio albums, one EP and a mixtape.

"I was just really trying to make up for lost time — I want to make sure that I'm keeping my name in the streets and that my fans are fed," Tink says. "As an independent artist, I don't have to adhere to anyone but myself, and that's what's making [the music] feel authentic. What I'm trusting works for me, so the songs I enjoy and feel proud of, I get to push those out. That's the difference."

Now 29, she brings a level of maturity and wisdom with Winter's Diary 5 that can only be learned through trial and error. But even after navigating toxic relationships in the Summer Walker-featuring "Songs About U" and acknowledging her battle scars on "Insane," she ends the album with "Pretty Girls," a powerful self-worth anthem that confidently reminds, "Pretty girls don't beg/ Pretty girls bounce back/ Pretty girls don't trip/ Pretty girls run game/ Pretty girls don't slip."

Whether or not she keeps adding to the Winter's Diary series, Tink is eager to continue growing her fan base and manifesting more big-name team-ups (she has her eye on Brent Faiyaz, SZA, and Drake next). Wherever her career goes from here, she'll always keep one thing on her mind: those who find the same solace in her music as she does.

"So many women and girls who listen to my music really need these lyrics… that's my reason and my purpose," Tink says. "I know my lane is for the girls going through it. I'm telling women's stories."

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Celebrating 30 Years Of Essence Fest: How New Orleans & Multi-Generational, Diasporic Talent Create The "Super Bowl Of Culture" | GRAMMY.com (13)

Ne-Yo

Photo: Courtesy of Vital Versatility

interview

As Ne-Yo takes his hit-filled catalog to the Las Vegas Strip, he shares hilarious stories about some of his most popular songs, from a three-minute writing session to a Wembley Stadium moment with Pitbull.

Taylor Weatherby

|GRAMMYs/Aug 8, 2024 - 05:16 pm

Aug. 7, 2024 was not just another Wednesday in Las Vegas. It was Ne-Yo Day.

No, really: Las Vegas Mayor Carolyn Goodman proclaimed that Aug. 7, 2024 was officially "Ne-Yo Day" in the city, presenting Ne-Yo with a Key to the City during his first night of his three-show Human Love Rebellion residency at the Encore Theatre at Wynn Las Vegas.

It had already been a full-circle day for the R&B hitmaker, who grew up in Sin City and got his start in the entertainment business as an understudy in the David Cassidy-starring show "EFX." As a hometown boy, Ne-Yo knew there'd be at least a few familiar faces in the crowd — and that makes his Key to the City even more special.

"I've run into a lot of girls that were not interested in me in high school and, yes, it's a totally different story now," Ne-Yo tells GRAMMY.com with a smile. "There's a part of me that wants to be petty, but I can't do that. [But] when I run into those that were mean in high school, those are always fulfilling moments."

Ne-Yo's career has been full of fulfilling moments — beginning with his 2005 chart-topping smash "So Sick," and followed by two No. 1 albums, 12 Top 10 hits on the Billboard Hot 100, and three GRAMMY Awards. He celebrates it all with his 100-minute show, which features other favorites like "Because of You" and the diamond-certified Pitbull collab "Give Me Everything."

In June, he began his journey as an independent artist after nearly 20 years with Motown and Def Jam Records, releasing the confessional single "2 Million Secrets" alongside a "CSI"-inspired video he directed himself. With a fresh start, Ne-Yo says he rarely feels like he's already two decades into his career.

"The only time it feels like it's been 20 years is right after a show where my back and my knees are bothering me," he says with a laugh. "If you don't see the age out here, I'm feeling it on the inside!"

Ahead of his Las Vegas residency, Ne-Yo sat down with GRAMMY.com to share his most memorable moments with some of his most beloved hits, from a hilarious wardrobe malfunction with "Because of You" to how Jay-Z helped save "Closer."

"So Sick," 'In My Own Words' (2006)

What instantly comes to mind with "So Sick" is my initial introduction to Stargate. I was at Sony Studios in New York City working with [another] group of producers. [I pass] Stargate's manager — his name is Tim, I met him before briefly. He said, "Hey, are you busy right now? I would love you to come in for a second and meet my producers."

So I walk with him over to the studio — mind you, he says they do R&B, they do hip-hop, they do a little bit of everything. And Tim is Black, so I'm expecting to walk in the room and see two Black guys. I walk in the room and they are absolutely not Black. They are two tall, lanky, white guys with accents. They're from Norway. And I'm like, These guys are gonna do some R&B music for me, huh?

The very first track they played was the music that we now know as "So Sick." I listened to it for like, 10 seconds, and I'm like, "Run it back." So they played it again, and by the time the song finished playing the second time, the song was written. I wrote that song in maybe 3 minutes.

It was a song that needed to be written for a long time. It just hadn't found the right backing music for it yet.

"Sexy Love," 'In My Own Words' (2006)

Here's the first time I realized that Stargate was producing around what I was writing. I wrote "Sexy Love" to the skeletal track they gave me, and then about a week later, I go to the studio and they're like, "You got to hear this." A beat comes on, and it's vaguely what I'd recalled, but completely different. They basically changed the whole beat based around [what] I wrote. So the "Sexy Love" we now know, that was not the original track.

I'm like, "I don't mind, because it sounds great, but why did y'all do that?" And they were like, "We just felt like this direction complemented the song more." They're the only producers that I've ever worked with that do that.

Nowadays, the producer is kind of a celebrity too. Everybody has a tag, and you hear the producer's name before the song starts. You'll never hear that from Stargate. They're like, "You're gonna listen to this song, and you're gonna love it so much that you're gonna ask who did it."

"Because of You," 'Because of You' (2007)

The part in the video where I don't have any shoes on — the performance piece — that was not by design. I don't remember who styled that video, but all the shoes they brought were too big. [They] were 11 1/2, I'm a size 10. But I couldn't do it barefoot, so I'm like, "Alright, let's just do it."

So I'm dancing, and then whoop! There goes one shoe. I look at the director, and he's like, "Just keep going!" So I kicked the other one off, and just continued doing what I was doing.

I've danced barefoot and in socks in the kitchen, you know, trying to moonwalk and all of that countless times as a kid. But I'd never done it as an adult. It was a bucket-list moment, scratched it off: performed with no shoes.

"Closer," 'Year of the Gentleman' (2008)

I wrote it with the intent of selling it to somebody who would make more sense with that style. We stayed overseas for damn near two years, just touring around. While I was over there, I started listening to a lot of house, techno, EDM. With a lot of those songs, there might be two words in the whole song just repeated over and over. But I'm paying more attention to what the music is doing to the people that are listening… Everybody goes nuts. These people are getting this kind of response with no words!

So I'm like, imagine if somebody took that energy and wrote a song over it that actually means something — it'd be double the effect, right?

Me and Stargate get in the studio. They start putting together the track, I write the song, it's done. We're listening back, and I'm like, "Yeah, we will be able to sell this easy." And they're like, "Sell it? No, no, this is yours." And I'm like, "Nah, I don't think my fan base is gonna understand that."

I let my management hear it, and they're like, "Yeah, this is yours." I let Jay-Z hear it, [and he's like] "Bro, this is the one!" I'm like, "What are y'all hearing? Because I don't get it."

I did not expect the song to do well. And for the first three, four months, it didn't. Here in the States, nobody was feeling it, to the point where we walked into the label one day with the total intention of telling L.A. Reid we should switch to another single. As we're walking to L.A. Reid's office, Jay-Z stops me and goes, "I know you about to tell him that you want to get off that record. Do not get off that record." And I'm like "Bro, it's been four months!"

That same year, we did the BET Awards. I performed "Closer," and the Jabbawockeez was a part of the show. After that performance, that song took off. My manager hits me with the "I told you so" every single time we think of "Closer."

"Miss Independent," 'Year of the Gentleman' (2008)

"Miss Independent" was the first time I ever won a GRAMMY. I learned through winning a GRAMMY for that song that there are GRAMMY wins that are not televised.

I'm walking the red carpet, just soaking it all in, taking pictures, doing interviews, and as I'm talking to some interviewer, this girl blows by me and goes, "Congratulations, you just want a GRAMMY," and keeps walking.

So I go to my manager, I'm like, "Yo, um, did we win?" And he's like, "F—, who told you?" And I'm like, "I don't got my speech!" He's like, "You don't need a speech. You won for a category that's not televised, so you're not gonna get on stage."

It was kind of bittersweet, because I've been dreaming of a GRAMMY since childhood. I have my acceptance speech written already. I was gonna get up on stage and thank my mom, and do the whole thing, like, "Oh wow, this thing's heavy!"

I've won three GRAMMYs, and I've yet to walk across the GRAMMY stage and thank my mom. I might just do a Kanye. I might just walk up on stage when somebody else is accepting their GRAMMY and go, "Hey, congratulations, but while I'm here — um, yeah, never got to do this before, so" and just have somebody bring mine out and do it right then. I think that'd be a moment! And then I'd instantly get arrested and kicked out of the GRAMMYs and banned forever. [Laughs.]

"Give Me Everything," Pitbull's 'Planet Pit' (2011)

We were in the U.K., Wembley Stadium, 80,000 people, me and Pitbull [for Capital FM's Summertime Ball in 2015]. Right at the part where it says, [sings] "Grab somebody sexy tell 'em hey," 80,000 people [are] jumping up and down at the same time. The whole place was shaking. It felt like electricity shooting through you, there was just so much energy coming at the stage. I literally felt sparks.

Pitbull felt it too. After the show, he was like, "Yo, right at the part where we went—" and I was like, "YO I know right! You felt it too?"

Me and Pitbull are actually really good friends. I met him before he became Mr. Worldwide and started wearing the suits and the whole nine. We've actually done a bunch of music together that the world has never heard.

Pitbull is not your typical celebrity. From a guy who's having the success that he's having, you would expect an ego, a big, huge entourage, and a whole bunch of commotion around him. He doesn't club. He does the most amazing party music ever, and he doesn't go to regular clubs. Pitbull's definition of a club? He has his own island, and he'll just invite you to the island.

"2 Million Secrets" (2024)

The song is about owning your s—. No one is perfect, no one is above making a mistake. But no one is beneath redemption, either. I absolutely made some mistakes in my previous marriage. And, you know, one thing that music has always been for me is therapy. If I have things that I couldn't say out of my mouth, I could write it in a song.

It took a little bit of growing up, maturing, for me to even write that song. For whatever reason, when you do something wrong and you know that you're wrong, my first instance was to place blame on anybody but myself. I quickly realized that that's not the way to heal, that's not the way to move on, that's not the way to receive redemption for what you have done. You have to own your mistakes… and then pray for redemption and acceptance of your apology from the people that you've wronged.

Writing the song was very much therapeutic for me. I don't even call it a song. It's more of a confessional — it's me confessing to the wrongs that I did, and realizing that the best way to go about it is to get it out and then figure out how to move on. And that's exactly what me and my ex-wife have done. We moved on. We're in a great place now.

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Celebrating 30 Years Of Essence Fest: How New Orleans & Multi-Generational, Diasporic Talent Create The "Super Bowl Of Culture" | GRAMMY.com (19)

Ravyn Lenae

Photo: Xavier Scott Marshall

interview

"I really wanted to give people a glimpse into my life," Lenae says of her new album, 'Bird’s Eye.' The singer/songwriter discusses taking the right risks, and the song that helped repair her relationship with her father.

Lior Phillips

|GRAMMYs/Aug 8, 2024 - 02:36 pm

With massive crowds and countless critics raving about her debut album, Ravyn Lenae knew what she had to do: completely ignore all of the expectations that led to it.

"I knew in order for me to keep evolving as an artist and a person, there was no choice but to let those boundaries go,"she says from her home in Los Angeles.

After building up a growing following in Chicago alongside other members of the Zero Fatigue Collective (which includes producer Monte Booker and rapper Smino), Lenae relocated to the West Coast. She made a massive mark on 2022’s Hypnos, which featured a beguiling mix of alt R&B, house and soul alongside Renae’s magnetic vocal presence.

And rather than coast, Lenae dug deeper for the followup, Bird’s Eye (due Aug. 9). Working with frequent Kendrick Lamar collaborator and in-demand producer DJ Dahi, Bird’s Eye flutters across genres and influences — pulling from Fleetwood Mac on one track, drawing in Childish Gambino on another, and adding Jimmy Jam’s bass elsewhere. Indicative of these multifarious influences are two pre-release singles: the retro pop-leaning "Love Me Not" and the soulfully skipping "Love Is Blind."

Lenae uses that shapeshifting methodology as a way to interrogate the concepts of love and relationships — never content to rest on her laurels, learning how best to grow and adapt. "Making the songs and getting to the bottom of what they meant for me was me kind of retracing my steps a little bit and really acknowledging all these moments in my life, in my childhood, that were pivotal for me and my identity," she says.

Nearing the release of Bird’s Eye, Lenae spoke with GRAMMY.com about directing the video for "Love Me Not" in Chicago, blending Brazilian music with Prince inflections, and how the album helped her reconnect with her father.

A lot seems to have happened in the two years since 'Hypnos.' On a month-to-month, day-to-day basis, how much do you shift creatively?

It feels like night and day to me, even though it's been a really short amount of time. During this time between Hypnos and this album — the recording and creating process — a lot unlocked with me. [There was] a lot of personal growth that happened that allows me to approach music in a much freer and kind of impulsive way.

With the last album and that process, I think I did place a lot of parameters around what I had to be, what I had to sound like, what it had to feel like, who I had to connect with. And I kind of just released all of those expectations with this and made music that I wanted to hear.

How easy was it to actually release those boundaries and work more more in the moment?

I knew in order for me to keep evolving as an artist and a person, there was no choice but to let those boundaries go, if I wanted to keep pursuing music in a way that felt honest. And then being able to collaborate with people such as Dahi, who has kind of mastered that in a lot of ways, and learning from him and seeing his process, seeing how easy and natural it is to just fall into what feels right…

I think the longer you're in an industry or you're in something, the more rules you place on [creativity] and the more you overthink it and try to mold it in a way that doesn't feel impactful. As an artist, being around him and him encouraging that type of process, I think that was a lot of it, too.

Dahi's worked with some incredible artists, and clearly in a way that accentuates that artist rather than making it about DJ Dahi. That must have been so perfectly aligned with your openness, to go in and let yourself learn what you wanted to do. They always say if you know too much and plan everything out, you’ll end up stifled creatively.

It's so true. And that's why I describe it as me kind of returning back to that 12-year-old me, that 13-year-old me, before I cared about opinions, what people thought about me and what I was doing, what I was wearing. I think we start off that way, and then the older we get, the more we get so self-conscious and we judge ourselves more harshly than everyone else.

Why do we do that?!

[Laughs.] I think it's just human nature. And then we try to unlearn all of it.

Even just in daily life, it's so hard to not think about what I could have done at any given moment. And when you’re creating music, there are 5 million ways you can create the same idea and you have to just land on that one.

A hundred percent. During this process, we would have a song idea and then three different versions of that song that hit completely different feelings — maybe a more soft rock version of it, maybe a more indie version of it, maybe a more soulful version. Then it was about having to settle into what is "the one" and what feels the best, versus like what's going to chart or what's going to get in the club. Having to release all of that and just really lean into what feels good is what works every time.

That relates even to how the album was announced, with two tracks that almost speak in conversation with one another. Those songs balance such clever hooks with more nuanced conversation about how conflicted and complex love and relationships can be. How did you find that balance between emotional realism and such immediate music?

It was just really feeling empowered and confident in my decision making. And that's something that's developed over time, too. Really listening to my voice and what I want out of music in my career and my rollout, you know?

Listening to that, obviously having people around me who are like-minded in that way like my management and my team. We all kind of empowered each other to lean into those feelings. At no point in this process did anything feel forced or like I was reaching for something.

That’s so interesting. You want your team to feel supportive but you also want to feel empowered to take risks away from that support. And that reminds me of “Love Me Not,” which has some really smart risks. It's that vintage pop feeling, right down to the clap-along beats, and the vocals feel right in your ear. So when you started working on that track, for example, did you always imagine it being that nostalgia, that warmth?

I thought that there was just something so cool and timeless, a classic feeling about it. And my songs are the ones where you can really pinpoint what the influences are, or when this was made, or the person behind it. Having a song like that, that really reminded me of Outkast. Like, What is this?

Even before it dropped, I remember having some anxiety around maybe my fans not liking it because it feels a little different from Hypnos. I think anytime you kind of jump outside of the bubble you've kind of created, it's scary because there are people living in that bubble with you who like the temperature in there.

It’s so important to be constantly revitalized in your work. If you’re doing the same thing, even if your fans are demanding it, you’re not going to get that. And hopefully when your fans see all that you can do, they’ll follow it.

Yeah. And there's so much left in me to explore into and put out into the world. And look at an artist's career, someone like Tyler, the Creator: Seeing where his sound started and how he's almost trained his fans’ ears to be receptive to something new every time. They've completely grown up with him in a lot of ways and expanded their palate. Kind of forcing the hand of listeners is something that's really interesting to me. [Laughs.]

I love that idea of pushing yourself and pushing your fans, but still within the realm of what's good. [Laughs] Not just experimenting for the sake of it. Speaking of growing and experimenting, I wanted to ask about the “Love Me Not” music video that you directed. It feels so well shot but still so intimate and casual.

I knew with the album and how I wanted the imagery to feel, it would be very homey. Making the songs and getting to the bottom of what they meant for me was me kind of retracing my steps a little bit and really acknowledging all these moments in my life, in my childhood, that were pivotal for me and my identity, those first moments where I felt like I was getting closer to myself in a way.

A lot of that started on the South side of Chicago, at my grandmother's house, in the basem*nt. Even the cover of the album symbolizes that transition for me. That's where I dyed my hair red for the first time in the basem*nt, in the sink, so coming back to the sink and dyeing my hair ginger on the cover was something that felt so powerful and defining for me. It just made perfect sense that we were going to go back to Chicago for the first video, in my grandmother's house, with all my family members involved. Those are my grandparents, my mom, my sisters, so that's why it feels so loose and candid. I really wanted to give people a glimpse into my life and what it felt like walking into my childhood home.

Getting to see a place through someone else’s eyes is so extraordinary. It really makes the little details pop. For example, the plantains cooking on the stove at the beginning.

Yeah. I associate plantains with my grandparents, my family. We’re of Panamanian West Indian descent, so those smells and those sounds, I really wanted to incorporate into the video.

That really speaks to bringing some comfort along with the risk-taking, same as having your family around. The features do a great job of bolstering you, setting up that stability, particularly Ty Dolla $ign on "Dreamgirl."

I think we just had the idea to kind of take the song into a different world in a way. When we first started the first section of the song, I just knew there was magic there. Those Prince drums and that Brazilian guitar — why do those make sense together? It shouldn't ever make sense together. But when I heard it? Oh my god, this feels like something fresh and new, but also like I've felt this feeling before.

Dahi's brain is just incredible, and then even bringing in Jimmy Jam on it to do bass was a dream come true. I knew it kind of felt like it existed in that Janet stratosphere, and I thought it would be such a cool touch for him to do that personally. Dream come true on all spectrums. I love Ty Dolla $ign, obviously grew up listening to him. He's incredible and I was so honored that he wanted to do it.

Besides Janet, were there any particular artists who were kind of central inspirations for this album specifically?

Sonically, Janet is always in the mix. With this one in particular, some Gwen Stefani, No Doubt, a little bit of Fleetwood Mac in there. I just love taking these worlds that are very different from each other and kind of mashing them and seeing what happens. It's like my favorite thing ever.

You’re trained in classical music, and it's so clear that you understand the range of emotion that you can convey. I'm just curious what happened when you went into recording — or even before that, in the writing. What was it like digging into yourself to find the narrative that matched the mashing?

Honestly, I don't think there was much premeditation with the writing and what I wanted to touch on in a way. Really leaning into those impulsive initial first feelings that a song gives me is something I really valued with this album. And moving forward, that'll be my process.

What was premeditated with the writing process with this album was, with every song, trying to really peel back those layers in my brain and those barriers lyrically. Like, What would I naturally say? Think of that and then think, Okay, how can I make this even more literal, even more personal? Even in working with my girl [songwriter] Sarah Aarons, I learned a lot from her as far as songwriting and how to really paint a picture that feels clear and concise and emotional. Not trying to find the prettiest words or the most interesting words, but really writing what feels real. And that's something that I've really, really valued and learned with this process.

Even with “One Wish” with Childish Gambino, the whole album feels like this big conversation on relationships. Being more direct feels like some advice someone would get with a relationship itself, let alone writing about it. Did that process help you actually process what was happening in your life too?

Oh man, 100 percent. And that's why music is so beautiful to me. It's really a means of opening dialogue between me and myself, and then me and the people in my life. With a song that's so important to me like “One Wish," it’s not just because it's a great song, but because this has really catapulted me into this different part of my life and repairing relationships, opening up difficult conversations — like with my father in particular. Hearing such a simple song and the response I've gotten from it has only validated me much more in the fact that these real stories, real emotions are what connects.

Have you played the album for your father?

We started repairing or rekindling our relationship maybe two years ago. The making of Bird’s Eye was at its peak and I felt like it was important for me to have a song on the album that addressed my relationship with him in order for me to release it and start to move on in a positive way.

So sharing the song with him, inviting him to be in the music video was huge for us. And then even after debriefing about maybe some feelings that came up when he heard certain lyrics or when he saw certain scenes in the video, it just opened up this really honest, candid dialogue between us and I couldn't be more grateful that I have this outlet.

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Future and Metro Boomin at Lollapalooza 2024

Photo: Barry Brecheisen/WireImage

list

While Chappell Roan may have made headlines with her massive audiences, Lollapalooza 2024 was a bevy of artistic excellence. From Benson Boone's backflips to a cameo from Carmen DeLeon's dad, read on for memorable moments from the annual Chicago fest.

Candace McDuffie

|GRAMMYs/Aug 5, 2024 - 04:44 pm

This year’s Lollapalooza in Chicago may have been a particularly humid one, but that didn’t deter perspiring attendees from making the most of the four-day event. Held Aug. 1-4, the international festival’s flagship midwest iteration showcased a variety of talent — both revered and rising.

Among Lolla 2024's highlights, Chappell Roan drew an expectedly enormous crowd to Grant Park on Thursday, while GRAMMY winner Tyla captivated audiences with a lighthearted and entertaining anglicism. Friday offered a diversity of artists, from K-pop boy group Stray Kids, to electronic vet Zedd and GRAMMY-winning Icelandic jazz singer Laufey, who performed with the Chicago Philharmonic. J-pop stars YOASOBI and the Killers closed the festival on Saturday, and Blink-182 brought their ‘90s humor and hits to the main stage on Sunday.

Lollapalooza founder Perry Farrell was onhand in a rare sighting to partake in the weekend’s festivities, which in addition to various stages featured Toyota Music Den’s retro summer camp vibes, co*ke Studio’s roller rink, House of Dunkin’s newly renovated setup and Kidzapalooza for the festival’s youngest attendees.

Though thunderstorms threatened throughout the weekend, it only materialized as light rain and was a welcome reprieve from the balmy temperatures. As Lollapalooza attendees recuperate from one of the summer's biggest parties, relive seven of the most exhilarating sets from Lollapalooza 2024.

Kesha Boldly Embraces Theatrics & Politics

Kesha has never been someone to shy away from controversy, and the GRAMMY-nominated singer made some interesting choices during her Lolla set on Thursday. The singer delivered some of her biggest hits — from "Cannibal" and "Die Young," to "Take It Off," and "Your Love Is My Drug" — in front of her most loyal fans at Lolla. While performing "Backstabber" from 2010's Animal, Kesha and her scantily-clad male dancers doused themselves in fake blood while the star herself brandished a knife as a prop. Kesha later revealed on X that the knife shockingly turned out to be real.

In addition to her theatrical dramatics, Kesha also played a clip of Vice President Kamala Harris saying "You think you just fell out of a coconut tree?" as she began "Blow" (Kesha brought out a marching band for the song as well). "Women do run this country," Kesha told the crowd, proudly standing in her power.

When she wasn’t waving pride flags and encouraging onlookers to "support local drag, Kesha paused to thank her fans for "standing by me through the hardest time of my entire life."

Read more: Kesha Reveals The 10 Most Important Songs Of Her Career, From "Tik Tok" To "Eat The Acid"

Megan Thee Stallion Got The Hotties In Formation

Three-time GRAMMY winner Megan Thee Stallion was tapped by the festival as one of the headliner’s after Tyler, The Creator pulled out of his slot earlier this year. The rapper, however, proved she was no "second best."

Fresh off of her performance at Vice President Kamala Harris’ Atlanta campaign rally, Megan Thee Stallion feverishly got her fans in formation with a spectacular performance. Donning a sexy, sequined pink ensemble, the Houston rapper plowed through a bevy of hits including: "Freak Nasty," "Cobra," "Big Ole Freak," "Mamushi" and "WAP."

She also addressed haters who were upset about her supporting Harris last month. "They was fake mad that I was popping it for Kamala. I don’t think they heard what she said," Meg explained. "Kamala said she wants a ceasefire. Kamala said she supports women’s rights. Kamala said y’all tired of high gas prices. Kamala said ‘I’m for the people.’" She shouted out "Hotties for Harris" before being surprised by Chicago Sky star Angel Reese onstage who took a selfie with the "Savage" artist.

Read more:

Deftones Appeased Every Metalhead In Attendance

Deftones — the GRAMMY-winning rock facet from Sacramento, California — have For spent three decades perfecting their gnarly guitar riffs, airy vocals and thunderous percussion. Their most recent project, 2020's Ohms, served as a sauntering exploration of frontman Chino Moreno’s inner workings. This energy was on full display at Lollapalooza 2024.

The band’s electrifying energy was gleefully absorbed by the crowd, who moshed through heavier tracks such as "Lotion" and"My Own Summer (Shove It)." The audience was slightly more still but visibly bubbling over for slower, more sensual tunes like "Digital Bath" and "Change (In The House of Flies)."

Moreno — who said onstage he chipped his tooth during "Needles and Pins," from the band's self-titled 2003 LP — proved his performer prowess again and again. Even beyond the T-Mobile, Lolla attendees could feel the infectiousness of Deftones’ stellar set.

Learn more:

Future x Metro Boomin Injected More Energy Into An Already Lively Crowd

Despite being 45 minutes late to their headlining set on Saturday, Future and Metro Boomin delivered a vigorous performance that celebrated their collaborative albums We Don’t Trust You (released in March) and We Still Don’t Trust You (which dropped a month later).

The pair ferociously fed off of each other’s energy, while simultaneously injecting that same enthusiasm into the crowd. From "Luv Bad Bitches" to "Type S—," "F— Up Some Commas" to "Low Life," there were no shortage of hits to feed the insatiable musical appetite of the packed crowd at the Bud Light stage.

Fans eagerly threw up two fingers in honor of Future's Dirty Sprite 2, per instructions from the duo, and Future x Metro Boomin Young Thug when "Relationship" played. "Like That" lost its potency when it was started for a second time as an attempt to reinvigorate the audience — but remained a thrilling track from beginning to end. The chemistry between Future x Metro Boomin was off the charts and seamlessly translated onstage.

Read more: Metro Boomin's Essential Songs: 10 Must-Know Tracks, From "Creepin" To "Like That"

SiR Savors "Summer" With Sensual R&B Set

The Inglewood, California-based R&B singer used his time at Lollapalooza to reconnect with a city he hasn't performed in for nearly five years. On Sunday, the R&B crooner glided through his discography, performing "Karma" (from his March 2024 album Heavy) to "John Redcorn" — a track from his 2020 release Chasing Summer.

SiR, who was dripping in sweat from the intense Chicago heat, slowed things down a bit to celebrate his collaborators. First, he gleefully welcomed singer Zacari for "Mood" followed by his brother Davion Farris for "The Recipe." SiR’s bravado shined brightly on "Hair Down" where he felt his most confident, his most rambunctious, his most seen. He appeased fans’ requests for "D’Evils" and got emotional when reflecting on his struggles.

SiR has been candid about his journey to sobriety — a major theme on Heavy — and thanked his fans for their support throughout his set. When SiR performed "Life Is Good," he reminded attendees that nothing is sweeter than a well-earned victory lap.

Read more: On 'Heavy,' SiR Wants People To See The Weight Of His Humanity

Carmen DeLeon Basked In Being A Total Ray Of Sunshine

The 23-year-old Venezuelan singer smiled from ear to ear as she enthusiastically gave her all during a short but powerful performance on Sunday at the BMI stage. She kicked off things with two of her most notable tracks: 2022’s "Mala Memoria" and "Mariposas" (which was released the year prior). DeLeon was effervescent during "Wonderful," with its catchy chorus being as bright and brilliant as she was.

DeLeon became visibly emotional while paying homage to Lady Gaga and her BMI stage legacy by covering "Always Remember Us This Way" from the A Star is Born soundtrack. She attached her native flag to the mic stand and emphasized the importance of speaking up against injustice, which hit especially close to home for her given the unrest following recent elections in Venezuela.

DeLeon quickly switched gears and tackled the complex nature of love with "El Vecino." Though the singer is longing to be noticed on the track, its live rendition feels more empowering than dejected. One of the show’s most heartwarming moments came when the singer brought her clearly proud dad onstage.

Benson Boone Backflipped His Way Into The Hearts Of Fans

Moments after viral TikTok sensation Benson Boone took the stage at Lolla, he shared that this was the first U.S. music festival he has ever performed at. The former "American Idol" contestant used his performance on the IHG Resorts & Resorts stage to sing — and backflip — his way into the hearts of fans.

Boone's performance ranged in both sound and emotion. The singer basked in the sweetness of"Coffee Cake" from his 2023 album PULSE, then dug deeper with a formidable performance of "What Was." Before going into "My Greatest Fear," the singer shared that he is terrified of being alone and was devastated bythe passing of his grandmother.

He used "Friend" as a springboard to talk about the importance of camaraderie and, before launching into "Beautiful Things," shared amazement at how one song dramatically changed his life.

Read more: Benson Boone Declares "Beautiful Things" Is No Fluke: "I've Tapped Into How I'll Write For The Rest Of My Life"

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